Allround Marketer

Job description

Welcome to Lepaya

Our mission is to enable professionals across the globe to be more effective in their work and enjoy more happiness in life. Did you know that 85% of your effectiveness at work is determined by soft skills? To deliver on our mission, we deliver high impact soft skill training. Our training platform provides professionals with the more modern tools to develop themselves: online where possible, offline or face-to-face where that has more impact.

We launched early 2018 and, the success of our approach is demonstrated by our rapidly expanding client-base - ranging from the most innovative and fast-growing scale-ups such as Bynder and Picnic, to global corporates such as ING, and L’Oreal.

We are now fully committed to rapid growth and international expansion, supported by a recent €5 mln Series A investment. This makes it the perfect time to step in. The new Allround Marketer has the opportunity to work in a dynamic and entrepreneurial environment, where he/she plays a central role in achieving ambitious growth.

A word on diversity: at Lepaya, all we’re askin’ is a little respect! To us, it doesn’t matter where you were born, what you believe in, how old you are, what you look like, or who you love. We believe that different perspectives and backgrounds will actually lift Lepaya to new heights and increase our power of thinking. Our passion is to build a strong culture with respect for each other’s unique experiences, backgrounds, perspectives and skills. Join us, as there is a place for you here!

Why do we need you?

We have recently started to build the marketing team at Lepaya. As marketing at Lepaya is currently in the early days, but with the ambition to scale rapidly, there are lots of opportunities for you to personally impact our marketing and also our business performance. We are in need of a marketer with broad experience, primarily in the online field (SEO, SEA, email, social), but also ready to take care of offline channels if we feel that is necessary to accomplish our goals. What it comes down to, is that we want to help our (potential) clients in every stage of their journey, from awareness to consideration and decision stage. You have a nose for determining the right priorities and don’t just do what you do, but because it makes sense in the grand scheme of things.

Specifically, what we would expect you to deliver over the next 6-12 months?

  • You have set up and executed a SEA strategy. Now you optimize this weekly;
  • You create impactful content that our potential buyers love to check out;
  • You managed the video production of case studies with our customers from beginning till the end;
  • You have managed the restructuring of our website;
  • You have organized a round table meetup with customers & HR directors or multinationals;
  • And of course there is room to grow in areas that you have a particular interest in.


In an ideal world, who would you be?

  • You feel comfortable in a variety of marketing topics. And if you don’t feel comfortable you feel challenged to conquer a new topic;
  • You are organized;
  • You are an open minded person that is easy to connect with;
  • You understand how to prioritize and keep focus in your work;
  • You are fluent in English & a native Dutch speaker;

We value capabilities over formal experience, yet what would we love to see on your resume?

  • You graduated from a Marketing or Communications focused study;
  • At least 3 years work experience in a relevant position;

And of course, next to the challenge we offer, why is it amazing to work for Lepaya?

  • You will join an inspiring and dynamic environment;
  • You will participate in Lepaya’s own training curriculum;
  • We offer accelerated personal growth and career opportunities;
  • We offer an attractive compensation package;
  • And the best: participation in the Lepaya Work-To-Live schedule consisting of unlimited holidays & a free Friday every second week.

Are you looking for a challenge with a lot of responsibility and learning opportunities? Be part of a fun international team? Work on an innovative solution for learning & development? Get in touch with us now! As soon as possible after we have received your application, we will contact you. If we like your profile, we will invite you for a first chat via video call with our People Manager to explain to you more about us, the role, as well as the specifics of the interview process for the role.